A new era of bra innovation
The revolutionised bra tech that’s making waves
Imagine... a bra that doesn’t scream and shout underneath your clothing. A flawless silhouette with NO dig-in or overhang. A design so lightweight and dreamy, you forget she’s there (until you catch a glimpse of your delicious reflection). Like most of us, you’ve probably been searching high and low, hopeful that this time, you’ll meet your bra in shining armour.
Ladies, we’re here to announce that you can finally exhale. She's here, and she’s everything you’ve ever dreamed of. And more. Cue the new era of lingerie innovation – Invisibles. Let’s see what all the fuss is about, shall we!
Lightweight and breathable | NEW Feather Touch fabric
Lightweight and breathable | NEW Feather Touch fabric
A luxe, matte finish that’s soft, buttery and simply irresistible. Our designers have been busy innovating, and they’ve come up with our groundbreaking NEW Feather Touch fabric. Sounds fancy, right? Think the equivalent of two fabric layers, rolled into one, silky delight. This means ultimate, lightweight flexibility that moulds to your body shape – minus the lumps and bumps. Unlike anything you’ve experienced before, Feather Touch feels powdery-soft and wears like a dream. So much so, you may never want to take her off.
Seamless support + NO dig-in | Stitch and seam-free back wings
With support and stretch evenly distributed, your stitch and seam-free back wings are designed for ultimate, long-wearing comfort. Comfort enhanced by ultra-smooth lines. Ultra. Smooth. So smooth in fact, that dig-in is now officially a thing of the past. Can we get an amen!
Sleek back silhouette | Invisible hook and eye
Adding to your plush back support, we have an invisible hook and eye that sits inside your bra band, instead of poking out. Genius right! No more odd bulges sabotaging your streamlined silhouette. Now you can confidently wear any outfit, without the dreaded back hump we’ve all been wanting to farewell for good.
Support that moves with you | Comfort underwire
Support that moves with you | Comfort underwire
Underwires have long been a point of cup conjecture. We’re past the days of living through discomfort for fashion – or any reason for that matter. That’s why we went the extra mile to create a comfort underwire that moves with you throughout your day (and night). No more tugging on your bra mid-meeting to salvage a wire gone wild. No more counting down the seconds until you can rip your bra off. It’s a new day, and with it, a revolutionised era where comfort meets support in perfect harmony. So. Much. Yes!
Zero bulk | Invisible sliders
The ultimate disappearing act. All the benefits of your regular strap adjusters – only invisible. Designed for superior discretion, you can now easily adjust your straps with sliders that disappear for zero bulk.
Designed to be invisible under clothing
Just when you thought we couldn’t streamline your bra dreams any more, our Invisibles range is seam-free with an invisible infinity-edge. Think smooth, dreamy lines along your bust and back, maintaining that seamless silhouette – even in your slinkiest of numbers. We’re sensing an invisible theme here…
Foam with freedom | Ultra-soft, lightweight padding
We’re only invisible where it counts, so don’t let the name fool you. Our lined Invisible styles give you a stunning, natural-looking cup that enhances your shape. Whether opting for a lined (light padding) or a push up (boost padding) style, our unique padding moulds to your bust, ensuring your cup is always full.
She’s no one-trick pony | Invisible styles
You can enjoy the invisible life in more ways than one, as we’ve left no invisible stone unturned. Every outfit has an invisible solution, designed to change the way you merge support with style forever. Whether your ladies love the lined or unlined life, the demi or balconette, push up or strapless, wired support or wirefree freedom – we’ve got you covered. Invisibly, of course.
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